Defining The Spa Industry
15 July 2008
Putra World Trade Centre, Kuala Lumpur, Malaysia
 
   
  INTRODUCTION
With more people in Asia discovering the spa lifestyle, spas are currently at the forefront of the leisure sector. As such there is an urgent need for the industry to instil greater professionalism and agree on a consistent and cohesive platform of standards to drive growth. This opening seminar brings together leading spa and wellness experts for an informative exchange of ideas that will help elevate the industry. Talks will be interspersed with panel discussions between participants and speakers to allow for greater learning and understanding.
 
   
  WHY PARTICIPATE  
 
Develop a strong and well-rounded understanding of the spa and wellness industry.
Learn about trends, innovations and developments in the regional and global markets as well as how to incorporate them into your business.
Discover the intricacies of building and managing a strong and viable spa business.
Be informed about industry best practices, effective business and management strategies,
and the latest technologies, techniques and methodologies.
Discover operational benchmarks and measurements to help improve and elevate performance
and standards.
Explore new ideas and platforms for spa marketing. 
Obtain ideas and strategies for staff recruitment, management and development.
Find out about eco-friendly and sustainable practices in spas, the importance of going green
and how to implement these practices.
Be informed about challenges facing the spa and wellness sector, and ways to overcome common business and industry pitfalls.
Understand the regulatory environment and rules governing the industry as well as concurrent legislative developments around the region.
Learn about spa and wellness tourism, successful implementations around the world and how it can benefit your organisation.
Network and exchange ideas with experts and industry leaders as well as peer groups within
the country.
Get in-depth knowledge on how to improve delivery skills and techniques.
 
   
 
HIGHLIGHTS
Morning Refreshment
Welcome Address
Donald Cha, Organising Chairman of ISWEC
Keynote Address
Samantha Foster, President of Asia Pacific Spa & Wellness Council
Global Trend in Wellness
Professor Gerard Bodeker
Panel Discussion 1
Lunch & Exhibition Visittion Visit
What is a Spa?
Andrew Jacka, President of Thai Spa Association
Bench Mark For Success
Suzanne Ng, Founder and CEO of Conceptasia Inc
Operating Spas in Malaysia - Challenges & Opportunity
Donald Cha, Project Manager - Spa Operations, Sunway International Hotels & Resorts
Internationalising The Operation of Spas in the Philippines, Thailand,
Malaysia and Indonesia

Jomar Fleras, Spa Association of the Philippines
Coffee Break
Spa-related Travel : An Update on Emerging Trends
Mary Darling, Distant Harbor Company
Thailand Spa Industry Evolution 1992-2008
Andrew Jacka, President of Thai Spa Association
Panel Discussion 2
 
 
  Disclaimer
Whilst every attempt has been made to ensure that all aspects of the Conference mentioned in the programme will take place as scheduled, the Organiser reserves the right to make any last-minute changes, should the need arise, without prior notice.
 
   
  WHO SHOULD ATTEND  
 
Spa owners and operators
Spa managers
Spa trainers
Spa professionals and therapists
Spa product manufacturers and marketers
Industry related business managers and decision makers
Government authorities and regulators
Tourism and travel related operators
Corporate investors
Hotel executives
Products and services sales executives
Aspiring spa owners, managers and therapists
Anyone interested in participating in the spa and wellness industry directly or indirectly
 
     
   
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